Authors: Robert H. Lowson
Addresses: Strategic Operations Management Centre, Norwich Business School, University of East Anglia, Norwich NR4 7TJ, UK
Abstract: This exploratory study examines the role of operational management and operations strategies in small- and medium-sized business communities. Using empirical research, it was discovered that a significant proportion of these enterprises apply operational |emphases|, that is, a combination of various strategies and tactics. Many of these |emphases| or |spectra| were used in disparate industries and made substantial contributions to the competitive positioning sought by the organisations involved.
Keywords: operational management; operations strategies; small and medium-sized enterprises; SMEs; empirical research.
International Journal of Procurement Management, 2007 Vol.1 No.1/2, pp.180 - 209
Published online: 10 Oct 2007 *Full-text access for editors Access for subscribers Purchase this article Comment on this article