Title: Operational management and operations strategies: an SME perspective

Authors: Robert H. Lowson

Addresses: Strategic Operations Management Centre, Norwich Business School, University of East Anglia, Norwich NR4 7TJ, UK

Abstract: This exploratory study examines the role of operational management and operations strategies in small- and medium-sized business communities. Using empirical research, it was discovered that a significant proportion of these enterprises apply operational |emphases|, that is, a combination of various strategies and tactics. Many of these |emphases| or |spectra| were used in disparate industries and made substantial contributions to the competitive positioning sought by the organisations involved.

Keywords: operational management; operations strategies; small and medium-sized enterprises; SMEs; empirical research.

DOI: 10.1504/IJPM.2007.015361

International Journal of Procurement Management, 2007 Vol.1 No.1/2, pp.180 - 209

Published online: 10 Oct 2007 *

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