Title: An empirical study on liquidity-based measures for e-marketplace

Authors: Huei-Jin Wu, Ming-Hsien Yang, Ji-Tsung Ben Wu, Cheng-Lun Tsai

Addresses: Department of Information Management, College of Management, Fu Jen Catholic University, 510 Chungcheng Road, Hsinchuang, Taipei, 24205 Taiwan, ROC. ' Department of Information Management, College of Management, Fu Jen Catholic University, 510 Chungcheng Road, Hsinchuang, Taipei, 24205 Taiwan, ROC. ' Department of Information Management, College of Management, Fu Jen Catholic University, 510 Chungcheng Road, Hsinchuang, Taipei, 24205 Taiwan, ROC. ' Department of Information Management, College of Management, Fu Jen Catholic University, 510 Chungcheng Road, Hsinchuang, Taipei, 24205 Taiwan, ROC

Abstract: Based on liquidity, a concept widely used in financial marketplaces, we have developed measures for Business-to-Business (B2B) e-marketplaces. This exploratory study employed Nominal Group Technique to generate 17 metrics. To get an overall view for these e-marketplaces, users can specify their own weights to create a weighted average score. To demonstrate how to create a weighted average score, this study used Analytic Hierarchy Process (AHP) to generate relative weights of these metrics and demonstrate how to use these metrics on three B2B e-marketplaces. We conclude that our proposed liquidity measurement will offer a greater understanding about B2B e-marketplaces performance.

Keywords: B2B e-marketplaces; information technology; information services; performance measures; liquidity; services; standards; nominal group technique; electronic marketplace; analytical hierarchy process; AHP.

DOI: 10.1504/IJSS.2007.015225

International Journal of Services and Standards, 2007 Vol.3 No.4, pp.413 - 425

Published online: 28 Sep 2007 *

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