Title: Navigating the impact of entrepreneurial well-being on entrepreneurial intensity: examining the mediating role of select demographic factors

Authors: Gousia Nazir; Sumaira Jan

Addresses: Department of HSS&M, NIT Srinagar, Srinagar, 190006, India ' Department of HSS&M, NIT Srinagar, Srinagar, 190006, India

Abstract: The Global Entrepreneurship Monitor Report, 2022-2023, thus, reinstates entrepreneurship as a driving force behind economic growth and societal well-being and encourages scholars to explore the nexus between them. However, existing studies have primarily investigated the relationship between entrepreneurship and well-being, paying scant attention to how entrepreneurial well-being affects entrepreneurship. To fill this crucial research gap, this study investigated the impact of entrepreneurial well-being on entrepreneurial intensity among micro, small, and medium enterprises in Jammu and Kashmir, using data collected from 385 entrepreneurs. The results provided robust evidence that increasing entrepreneurial well-being contributes to bolstering entrepreneurial intensity. This relationship was unaffected by age; however, educational qualification moderated the positive relationship. This study contributes substantially to the existing literature by providing solid empirical based evidence and novel insights on the role well-being can play in fostering entrepreneurial dynamism, especially in a conflict-affected area such as Jammu and Kashmir.

Keywords: wellbeing; entrepreneurial intensity; MSMEs; Jammu and Kashmir; J&K.

DOI: 10.1504/IJEV.2025.151394

International Journal of Entrepreneurial Venturing, 2025 Vol.17 No.3, pp.326 - 355

Received: 23 May 2024
Accepted: 18 Aug 2025
Published online: 26 Jan 2026 *

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