Title: Competitive advantage through a combination of sustainable supply chain management practices and dynamic organisational capabilities: a conceptual framework

Authors: Mohammad Hasib Uddin; Azmawani Abd Rahman; Yuhanis Abdul Aziz; Mohammad Rezaur Razzak

Addresses: Putra Business School, Universiti Putra Malaysia, Selangor, Malaysia ' Corporate Strategy and Communications Office, Universiti Putra Malayasia, Selangor, Malaysia ' School of Economics and Business, Universiti Putra Malaysia, Selangor, Malaysia ' Department of Management, Strategic Management, Entrepreneurship and Family Business, College of Economics and Political Science, Sultan Qaboos University, Muscat, Oman

Abstract: Traditional sources of competitive advantage through control of resources are insufficient in a dynamic business world. Hence, organisations need to search for new sources of competitive advantage for growth and survival. The extant literature appears to be skewed in favour of the resource-based theory (RBV). Nevertheless, recent academic discourse reveals that the sustainable supply chain management (SSCM) practices framework along with the dynamic capabilities view (DCV) offer a window into new avenues of competitive advantages for businesses. Therefore, this study leverages both the above theoretical views to propose a conceptual framework that presents a set of propositions linking the three dimensions of SSCM Practices (environmental, social and economic), along with two dimensions of dynamic organisational capabilities (management and technological) arguing that they influence competitive advantage. The outcome of this study is expected to pave the path for empirical studies that may identify new predictors of competitive advantage.

Keywords: competitive advantage; sustainable supply chain management; SSCM practices; dynamic capabilities view; DCV.

DOI: 10.1504/IJBEX.2025.149755

International Journal of Business Excellence, 2025 Vol.37 No.2, pp.256 - 274

Received: 14 Nov 2020
Accepted: 27 Oct 2021
Published online: 12 Nov 2025 *

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