Title: Analysing the influence of entrepreneurship on entrepreneurship intention: a moderating effect of atychiphobia (fear of failure)

Authors: Oswin Aganda Anaba; Benjamin Azembila Asunka; Emmanuel Caesar Ayamba; Christopher Akaligang; Benjamin Adongo

Addresses: Department of Liberal Studies, School of Applied Science and Arts, Bolgatanga Technical University, P.O. Box 767, Sumbrungu-Bolgatanga, Ghana ' Department of Marketing, School of Business and Management Studies, Bolgatanga Technical University, P.O. Box 767, Sumbrungu-Bolgatanga, Ghana ' Department of Procurement and Logistics Management, School of Business and Management Studies, Bolgatanga Technical University, P.O. Box 767, Sumbrungu-Bolgatanga, Ghana ' Department of Liberal Studies, School of Applied Science and Arts, Bolgatanga Technical University, P.O. Box 767, Sumbrungu-Bolgatanga, Ghana ' AIM Preparatory School, Box 517, Bolgatanga, Ghana

Abstract: This study looked into how the dimensions of entrepreneurship and atychiphobia affect entrepreneurial intention in a startup-friendly environment. The survey was conducted among owners and managers of small businesses. A total of 246 survey responses were used for the analysis. The variables were measured using a 7-point Likert scale. The moderating effect of atychiphobia was validated by dividing it into three dimensions: phobia of financial loss, phobia of psychological loss, and phobia of career loss. As a result, proactiveness and risk-taking were found to be positively significant in relation to entrepreneurial intention, however innovativeness was not significant. The correlation between the variables was relatively high. The findings suggested that the dimensions of atychiphobia (phobia of financial loss, phobia of psychological loss, and phobia of career loss) had no moderating effect between entrepreneurial orientation and entrepreneurial intention. Policy implications were therefore suggested based on the study findings.

Keywords: entrepreneurship orientation; EO; entrepreneurship; atychiphobia; entrepreneurial intention; EI; moderation effect.

DOI: 10.1504/IJMED.2025.148963

International Journal of Management and Enterprise Development, 2025 Vol.24 No.4, pp.422 - 451

Received: 27 Nov 2024
Accepted: 23 Feb 2025
Published online: 06 Oct 2025 *

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