Title: Predictors of Instagram use for user productivity: self-control, notifications, and checking habits

Authors: Cemil Akkaş; Aykut Hamit Turan

Addresses: Management Information Systems, Faculty of Economics and Administrative Sciences, Aksaray University, Bahçesaray District, Aksaray, 68100, Turkey ' Management Information Systems, Sakarya Business School, Sakarya University, Esentepe, Sakarya, 54187, Turkey

Abstract: Social networking sites usage may result in individuals' heightened procrastination and lowered productivity. Based on the temporal motivation theory (TMT), this study investigates the antecedents of Instagram use for procrastination and their effects on users' productivity. A survey (N = 356 Instagram users in Turkey) is administered, and the structural equation modelling (SEM) is run respectively to gather and analyse the data. Self-control is revealed to be a predictor of Instagram use for procrastination, yet no significant relationship is found to be prevalent between notifications and checking habits with the Instagram use for procrastination. Furthermore, procrastination, the frequency of checking Instagram, and notifications received from this application have been shown to have a detrimental influence on productivity, as expected. Similarly, self-control and productivity are shown to have a positive correlation. We also suggested some theoretical and practical implications.

Keywords: procrastination; self-control; notifications; checking habits; Instagram; productivity; SEM.

DOI: 10.1504/IJMC.2025.146506

International Journal of Mobile Communications, 2025 Vol.25 No.4, pp.417 - 447

Accepted: 12 Mar 2024
Published online: 02 Jun 2025 *

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