Title: A systematic literature review and bibliometric evaluation of the use of analytics in organisations

Authors: Shanti Devi Chhetri; Devesh Kumar

Addresses: Faculty of Management Sciences, Shoolini University, Bajhol, 173-229, Himachal Pradesh, India; School of Business, Pokhara University, Nepal ' School of Commerce and Management Studies, Central University of Himachal Pradesh, Dharamshala, India

Abstract: This systematic review and bibliometric analysis aim to utilise a rigorous approach to convey qualitative and quantitative knowledge on the constantly developing subject of analytics due to the dearth of comprehensive descriptions in the literature currently available. Seventy-two research records were found using a keyword search in the Scopus bibliometric databases. The report finds three research clusters in which academics are driven to advance analytics research using Biblioshiny's factorial analysis software. The need of top-level management support for the deployment of analytics within a company is emphasised in the first notion, which is related to data analytics. The importance of new strategies for the successful operation of supply chain management firms is highlighted in the second notion, which is related to supply chain management. Last but not least, research on learning analytics and small and medium-sized enterprises shows how analytics are being adopted more quickly.

Keywords: analytics; PRISMA; Biblioshiny; systematic literature review; content analysis.

DOI: 10.1504/IJMP.2025.145896

International Journal of Management Practice, 2025 Vol.18 No.3, pp.243 - 275

Received: 18 Apr 2023
Accepted: 14 Mar 2024
Published online: 30 Apr 2025 *

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