Title: Establishing strategic management framework to implement CSR in the food industry: a sustainable livelihood approach

Authors: Shaheen Parveen; Naila Zia

Addresses: Department of Business Administration, Department of Management, Aligarh College of Education, Anoopshahr Road, Aligarh, 202001, India ' Faculty of Commerce, Aligarh College of Education, Anoopshahr Road, Aligarh, 202001, India

Abstract: Corporate social responsibility has become prevalent sparked the attention of academics, government, private enterprises, and social organisations due to its many advantages. As businesses grow increasingly conscientious of their ethical business conduct, we anticipate that they will address their obligation to the society and individuals they aspire to serve with great care. Corporate social responsibility (CSR) in the agribusiness sector has gained traction in developing countries, including India because CSR has become compulsory. This study documents the real social challenges of the food processing industry in the areas and discovers that companies in the food sector are viable systematically to uplift affected communities, which are the organisation's foundation for long-term sustainability has a positive effect on CSR. This paper gathers evidence from various literature reviews: CSR, strategic intent, strategic orientation, livelihood generation, and capacity building in Agribusiness. We cover the research and provide a platform for work generating livelihoods through capacity building with CSR funding.

Keywords: CSR; corporate social responsibility; the agribusiness sector; capacity building; strategic management; livelihood generation; and community development.

DOI: 10.1504/IJNVO.2024.143326

International Journal of Networking and Virtual Organisations, 2024 Vol.31 No.3, pp.254 - 279

Received: 22 Apr 2024
Accepted: 27 Aug 2024
Published online: 13 Dec 2024 *

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