Title: COVID-19, how does it affected individuals perceived financial behaviour and perceived financial knowledge: an introspective analysis

Authors: Khurram Ajaz Khan; Mohammed Anam Akhtar; Pankaj Kumar Tripathi; John Amoah

Addresses: Department of Finance, School of Business and Economics, Westminster International University, Tashkent, Uzbekistan ' Department of Accounting and Finance, Institute of Management Technology, Dubai, UAE ' Department of Accounting and Financial Management, Faculty of Commerce, Maharaja Sayajirao University of Baroda, Vadodara, Gujarat, India ' Department of Marketing and Strategy, Takoradi Technical University, Takoradi, Ghana

Abstract: COVID-19 has affected human lives across the globe and emerged as one of the most significant tragedies. The psychological impact of the pandemic has led to significant behavioural changes. The financial markets and financial institutions are no exception to this behavioural change. However, the authors were not able to find any conclusive research available in the context of India wherein an introspective analysis of this behavioural shift is done. Hence, the present study would be the first of its kind when it comes to the examination of change in financial behaviour and financial knowledge by the individuals of different demographic cohorts. The findings of the study revealed that age, education level, and the number of financial dependents are the key demographic characteristics affecting financial behaviour and financial knowledge during the pandemic and post-pandemic induced lockdown.

Keywords: COVID-19; psychological; financial behaviour; financial knowledge; financial fragility; demographic.

DOI: 10.1504/IJBEX.2024.143191

International Journal of Business Excellence, 2024 Vol.34 No.3, pp.283 - 304

Received: 29 Apr 2021
Accepted: 07 May 2021
Published online: 09 Dec 2024 *

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