Title: Relationship between mobile application model and teachers' behaviour intention: evidence from emerging economy
Authors: Naveed Saif; Rahmat Ullah Shah; Mudassar Hassain; Uzma Syed Gillani; Imrab Shaheen
Addresses: IMS University of Science and Technology, Bannu, Pakistan ' Institute of Education and Research, UST Bannu, Pakistan ' Department of Education and Research, The University of Lakki Marwat, Pakistan ' Institute of Education and Research, UST Bannu, Pakistan ' Department of Public Administration, University of Kotli, AJK
Abstract: The current study applies the Gao model of a mobile application with its modified version among newly appointed teachers in Khyber Pakhtunkhwa Pakistan, through an induction program management system. For this purpose, data were collected from national testing services-based appointed teachers in District Bannu through stratified random sampling. Results were analysed through structural model assessment via AMOS. Findings revealed that context has a significant relationship with perceived usefulness and ease of use factors. In the current study, two additional features - perceived enjoyment and perceived innovativeness - have a significant relation with intention, proving that it has important attributes that were never explored. Both (perceived enjoyment and perceived innovativeness) possess significant relation in shaping teacher behaviour for using mobile application for learning. However, perceived ease of usefulness did not have any evident relation with behaviour intention to use mobile for learning. The model of mobile applications can be better understood.
Keywords: mobile learning; Gao model of mobile application; management system; perceived enjoyment; perceived innovativeness; perceived usefulness; ease of use.
DOI: 10.1504/IJMLO.2025.142917
International Journal of Mobile Learning and Organisation, 2025 Vol.19 No.1, pp.59 - 86
Received: 20 Feb 2023
Accepted: 29 Mar 2023
Published online: 02 Dec 2024 *