Title: Discernment of general masses concerning sustainable development and corporate social responsibility in business organisations

Authors: Rajni Bala; Sandeep Singh; Sandhir Sharma

Addresses: Chitkara Business School, Chitkara University, Rajpura, Punjab, India ' University School of Applied Management, Punjabi University Patiala, Patiala, Punjab, India ' Chitkara Business School, Chitkara University, Rajpura, Punjab, India

Abstract: From the past decade concept of sustainable development must be seen as one of the big tales of India. Corporate social responsibility is a hot item in the business world and one of the challenges for the future. Corporate environmental responsibility is an integral part of corporate social responsibility and encompasses environment commitment to continuous improvement, awareness, measuring, reporting, auditing and going beyond compliance. The study aims to brief the viewers about the ecological degradation and capturing their perception about the role of corporate houses towards a sustainable growth and eco development of the country. The present research work has been carried out to examine the factors affecting the role of corporate houses in sustainable growth and eco-development of economy in Punjab state of India. The sample of the study was 300 general masses. Exploratory factor analysis was conducted to determine the underlying factors on the primary data and seven factors were confirmed.

Keywords: sustainable development; corporate social responsibility; ecological degradation; exploratory factor analysis.

DOI: 10.1504/WREMSD.2024.140707

World Review of Entrepreneurship, Management and Sustainable Development, 2024 Vol.20 No.5, pp.538 - 553

Received: 03 Jul 2021
Accepted: 22 Dec 2021
Published online: 02 Sep 2024 *

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