Title: An effective tool for e-commerce teaching and learning

Authors: Shifeng Liu, Mincong Tang

Addresses: School of Economics and Management, Beijing Jiaotong University, Beijing, P.R. China. ' Department of Decision Sciences and Managerial Economics, The Chinese University of Hong Kong, Hong Kong, P.R. China

Abstract: This paper addresses the development trends of the demand on E-Commerce (EC) talents in China; as well it introduces the general teaching styles of EC education with three cases. By proposing a set of approaches for evaluating the students| performance on EC teaching and learning, this paper elaborates a scheme of a web-based EC teaching and learning system; in addition, a formal evaluation of these approaches has been carried out and indicated that this set of approaches and the system are very helpful for the students. Therefore, the authors propose that this evaluation approaches based learning system is an ideal pedagogical tool for the teaching of EC.

Keywords: e-commerce education; evaluation approach; electronic commerce; China; e-learning; online learning; electronic learning; web-based teaching; web-based learning.

DOI: 10.1504/IJIOME.2007.014028

International Journal of Information and Operations Management Education, 2007 Vol.2 No.1, pp.103 - 115

Published online: 11 Jun 2007 *

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