Title: Framework for assessing logistics risk factors in omnichannel supply chains
Authors: Matheus Soares Brum de Mello; Maria Silene Alexandre Leite
Addresses: Federal University of Santa Catarina, Eng. Agronômico Andrei Cristian Ferreira, Florianópolis – SC, 88040-900, Brazil ' Federal University of Paraíba, Campus I Lot. Cidade Universitária, João Pessoa – PB, 58051-900, Brazil
Abstract: Omnichannel is a channel strategy that aims to coordinate processes and technologies across all contact channels to provide continuous, consistent, and reliable services to consumers. This study develops a risk assessment method for logistics and warehousing factors associated with the omnichannel. Using the supply chain risk management (SCRM) methodology and the analytic hierarchy process (AHP), the study identifies and prioritises the main logistic risks in supply chains (SCs). The results highlight issues such as fleet and vehicle routing, reverse logistics failures, lack of visibility and inventory accuracy, limited attention to logistics costs, and process integration gaps. This study contributes by applying the AHP method as a decision-making and prioritisation approach for these factors. It also provides clear guidelines for retailers and dairy product industry companies to mitigate risks, improve operations, and enhance customer satisfaction. Understanding logistics and warehousing risks are crucial for achieving efficient, competitive, and resilient SC in the context of omnichannel.
Keywords: supply chain; logistics; risk; omnichannel; analytic hierarchy process; AHP.
DOI: 10.1504/IJLEG.2023.136924
International Journal of Logistics Economics and Globalisation, 2023 Vol.10 No.4, pp.307 - 328
Received: 26 May 2023
Accepted: 22 Sep 2023
Published online: 29 Feb 2024 *