Title: Creating sustainable competitive advantages through dynamic capabilities

Authors: Renato Lopes da Costa; Rita Geraldes; Leandro Pereira; Álvaro Dias; Rui Gonçalves; João Geraldes

Addresses: Business Research Unit – BRU-IUL, ISCTE – Instituto Universitário de Lisboa, Lisbon, Portugal ' ISCTE – Instituto Universitário de Lisboa, Lisbon, Portugal ' Business Research Unit – BRU-IUL, ISCTE – Instituto Universitário de Lisboa, WINNING Lab, Lisbon, Portugal ' ISCTE – Instituto Universitário de Lisboa, Universidade Lusófona de Humanidades e Tecnologias, Lisbon, Portugal ' ISCTE – Instituto Universitário de Lisboa, Lisbon, Portugal ' Instituto Piaget, Avenida Jorge Peixinho, No. 30, Quinta da Arreinela, 2805-059 Almada, Portugal

Abstract: Despite of the model's capability, the resource-based view theory has received diverse criticism during the last years, which we believe that some of these criticisms deserve to be analysed. The present article intends to illustrate a new theoretical basis for the analysis of the resources and capabilities in order to explain the advantages of applying a conceptual model that articulates the VRIO framework, initially developed by Barney (1991) with a new conceptual model that allow companies to perceive the dynamism of the company's competitive advantage through the inclusion of the values, dynamic capabilities and governance concepts from the VDS acronym.

Keywords: dynamic capabilities; resource-based view; RBV; competitive advantage; strategic management; VRIO framework; value creation.

DOI: 10.1504/IJBEX.2024.136883

International Journal of Business Excellence, 2024 Vol.32 No.2, pp.214 - 235

Received: 13 Oct 2020
Accepted: 24 Jan 2021

Published online: 26 Feb 2024 *

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