Title: Factors affecting women entrepreneurs' success in Jordan

Authors: Fida Amin Zakzouk; Mohammad Ahmad Sumadi; Tamara Khadra; Marcos Komodromos

Addresses: Business Administration Department, King Talal School of Business Technology (KTSBT), Princess Sumaya University for Technology (PSUT), Amman, Jordan ' Business Administration Department, King Talal School of Business Technology (KTSBT), Princess Sumaya University for Technology (PSUT), Amman, Jordan ' Business Information Technology Department, King Talal School of Business Technology (KTSBT), Princess Sumaya University for Technology (PSUT), Amman, Jordan ' Department of Communications, School of Humanities & Social Sciences, University of Nicosia, 46 Makedonitissis Str., 1700 Egkomi, Cyprus

Abstract: Women are emerging as important players in Jordan's economy. Despite an increasing presence in the entrepreneurial activity in the tourism sector, there are nonetheless a few challenges affecting women in this area including difficult access to finance, education qualifications, entrepreneurial training as well as a myriad of socio-cultural constraints that can hinder enterprise growth and female entrepreneurship success. This article offers a general overview and analysis of three prominent challenges facing women entrepreneurs in Jordan and discusses possible remedies and recommendations for governments to promote women entrepreneurs with proactive roles in economic development in general with a special emphasis on the tourism sector in Jordan. A quantitative research design was used, and a survey was planned that consisted of five parts to explore the factors affecting women entrepreneurship success in Jordan.

Keywords: entrepreneurship; women education; socio-cultural factors; access to capital; challenges; female entrepreneurs; Jordan.

DOI: 10.1504/IJEWE.2023.134532

International Journal of Environment, Workplace and Employment, 2023 Vol.7 No.2, pp.164 - 185

Received: 13 May 2023
Accepted: 31 May 2023
Published online: 26 Oct 2023 *

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