Title: Learning preferences and attitude towards change acceptance of diverse generational workforce in digital era

Authors: Kim Anne Menezes; Preeti Malhotra

Addresses: School of Management, GD Goenka University, GD Goenka Education City, Sohna Road Gurugram, 122103 Haryana, India ' GD Goenka University, H. No. 638/21, Street No. 9, Madan Puri Near Pataudi Chowk Gurugram, 122001 Haryana, India

Abstract: In the digital era, where technology is integrated with all areas of business and new models are developed, it is essential for organisations to prepare their workforce to compete in the new world of work. Hence, it is imperative to investigate learning style preferences and attitude towards change acceptance of their diverse generational workforce, to equip and develop them in an appropriate manner, so that it can flow with the tsunami of digitalisation. Today's workforce can be divided into three distinct generational groups of employees - Generation X, Generation Y and Generation Z and research has concluded that generational differences exist in the workplace. This paper proposes to examine learning preferences style of each generation and attitude towards accepting change of the three generations in the automobile industry.

Keywords: Generation X; Generation Y; Generation Z; digitalisation; learning preferences; change acceptance; automobile industry.

DOI: 10.1504/IJBG.2022.127361

International Journal of Business and Globalisation, 2022 Vol.32 No.2/3, pp.223 - 237

Received: 08 Jun 2019
Accepted: 20 Nov 2019

Published online: 01 Dec 2022 *

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