Title: Why exporting is still the main international business mode from emerging economies? Evidence from institutional perspectives on the exporting RMG sector of Bangladesh

Authors: Md. Fahmidul Hoque; Adhora Zaman; Tarun Kanti Bose

Addresses: Business Administration Discipline, Khulna University, Khulna 9208, Bangladesh ' Business Administration Discipline, Khulna University, Khulna 9208, Bangladesh ' Business Administration Discipline, Khulna University, Khulna 9208, Bangladesh

Abstract: This study was aimed at evaluating why exporting is still the main mode of international business from emerging economies through investigating the impact of institutional forces. Data were collected from ready-made garments (RMG) industry of Bangladesh. Elements of regulatory, cognitive and normative dimensions of institutions were developed based on Richard W. Scott's institutional dimensions. This study has found that international firms from emerging economies opted for exporting as a mode of international business mainly because of the institutional voids in regulatory dimension. Complexities in regulations and bureaucracies have been identified as major influencing factors. Institutional voids resulting from cultural-cognitive and normative dimensions pose lesser effect in choosing international business modes of exporting. This research has made some apparent contribution to the institutional theory.

Keywords: institutional theory; institutional voids; international business mode; exporting; Bangladesh.

DOI: 10.1504/IJEXPORTM.2021.115287

International Journal of Export Marketing, 2021 Vol.4 No.2, pp.178 - 204

Received: 01 Jan 2021
Accepted: 11 Feb 2021
Published online: 26 May 2021 *

Full-text access for editors Full-text access for subscribers Purchase this article Comment on this article