Title: Implement CSR to improve firm performance: a reality or a legend evidence from France

Authors: Karima Lajnef; Siwar Ellouz

Addresses: Faculty of Economics and Management, FSEGS, Airport Road Km 4 Sfax 3018, Tunisia ' Faculty of Economics and Management, FSEGS, Airport Road Km 4 Sfax 3018, Tunisia

Abstract: The investigation of sustainable schema to align economic, ecologic and social targets has been and it stays to be a key issue of multiple studies from various disciplines. It captures both shareholders and stakeholders' interests. CSR is in line with the objectives of the Europe 2020 strategy for sustainable, smart and inclusive growth. In France, the law is becoming more and more exigent about the CSR application and disclosure in order to protect all stakeholders' interest. The fundamental aim of this work is to answer the question: does the company's engagement in CSR approaches have a real effect on their financial performance? We investigate the effect of CSR measured by ESG score on firm performance in France. Our findings provide an important insight and recommendations for different stakeholders including investors, financial analysts and regulators.

Keywords: corporate social responsibility; CSR; firm performance; France.

DOI: 10.1504/AJFA.2020.10032532

American Journal of Finance and Accounting, 2020 Vol.6 No.2, pp.159 - 170

Received: 04 Oct 2019
Accepted: 02 Jun 2020

Published online: 30 Sep 2020 *

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