Title: Media promotion, Islamic religiosity and Muslim community perception towards charitable giving of cash waqf

Authors: Vika A. Qurrata; Linda Seprillina; Bagus S. Narmaditya; Nor Ermawati Hussain

Addresses: Economic Development Department, Universitas Negeri Malang, Malang, 65145, Indonesia ' Economic Development Department, Universitas Negeri Malang, Malang, 65145, Indonesia ' Economic Development Department, Universitas Negeri Malang, Malang, 65145, Indonesia ' Economics Programme, Universiti Malaysia Terengganu, Kuala Terengganu, 21300, Malaysia

Abstract: In Islamic countries, the waqf fund is important and serves as a relief provided to facing poverty issues. However, in Indonesia, the concept and Muslim perception of cash waqf is relatively new as compared to the two traditional practices. Thus, this study intends to develop a conceptual model elucidating the Malang Muslim community's willingness towards charitable giving of cash waqf. Using structural equation modelling (SEM), these findings indicate that there is a significant relationship between media, Islamic religiosity, and perception of cash waqf contribution. The result strongly urges that the waqf institutions using media more to increase the awareness of the Muslim community in order to enhance involvement in waqf.

Keywords: cash waqf; SEM; structural equation model; economics; media promotion; Islamic religiosity; perception.

DOI: 10.1504/IJMEF.2020.108825

International Journal of Monetary Economics and Finance, 2020 Vol.13 No.3, pp.296 - 305

Received: 31 Oct 2019
Accepted: 05 Mar 2020

Published online: 28 Jul 2020 *

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