Title: IoT supported SMART supply chain management for effective online retail management (e-retail) - an empirical research
Authors: Samir Yerpude; Tarun Kumar Singhal
Addresses: Faculty of Management, Symbiosis Centre of Research and Innovation, Symbiosis International (Deemed University), Lavale, Pune, Maharashtra, India ' Symbiosis Centre for Management Studies, Constituent of Symbiosis International (Deemed University), Plot no. 47 & 48, Block A, Sector 62, Noida, Uttar Pradesh, India
Abstract: The research study presents the study of the agile supply chain working as the backbone for an online retail e-commerce system and validates the success factors for an online retail system leading to customer retention. There are some evident reasons for the customers to shop online such as low prices, shopping convenience, easy to compare, free shipping, time-saving, ease of buying and range of products. There needs to be a real-time alignment of both data and physical flow of goods in order to meet the customer expectations. Millions and billions of things are connected over the internet to form a mesh of nodes where the data gathered from these things, i.e., sensors is transferred over the internet. Such an integrated landscape of network-connected things is 'internet of things'. This data is collated to a single console for taking meaningful decisions and improving the operational performance of the organisation.
Keywords: online retail; agile supply chain management; real-time data; internet of things; IoT; e-commerce; online customers.
International Journal of Logistics Systems and Management, 2020 Vol.36 No.3, pp.441 - 461
Received: 25 Apr 2018
Accepted: 08 Dec 2018
Published online: 27 Jul 2020 *