Authors: Christian Stauf; Michael Horeth
Addresses: University of Kaiserslautern, Gottlieb-Daimler-Straße 42, DE-67663, Kaiserslautern, Germany ' University of Kaiserslautern, Gottlieb-Daimler-Straße 42, DE-67663, Kaiserslautern, Germany
Abstract: Intellectual property rights (IPRs) are considered to be a severe tool to protect an enterprise's product, process or service. However, solely the protection does not necessarily lead to a cash flow, which can be appropriated by the owner of the respective protection right. The paper aims to clarify how protection instruments may affect the appropriation of innovation revenues and thereby provides insights into the beneficial effects of IPRs for enterprises, if they are applied adequately. Furthermore, the aim is to analyse the multifunctionality of IPRs and their various effects as tools for appropriating innovation revenues. The paper shows that the ownership of IPRs does not lead to an automatic increase of revenues. It is rather the in-depth understanding of the different effects of IPRs, which are not restricted to proprietary protective measures, to enable enterprises to optimally appropriate innovation revenues.
Keywords: intellectual property rights; effects; benefits; intellectual property management; intellectual property; product innovation; intellectual assets; intellectual capital management.
International Journal of Intellectual Property Management, 2020 Vol.10 No.2, pp.99 - 112
Received: 13 Nov 2018
Accepted: 02 Apr 2019
Published online: 02 Jul 2020 *