Title: Cosmetic packaging design method integrating shape grammar from the perspective of artificial intelligence generated content: a case study of Song porcelain patterns

Authors: Zhenyu Li; Zhan Gao

Addresses: The School of Design, Jiangnan University, Wuxi, China ' The School of Design, Jiangnan University, Wuxi, China

Abstract: This paper, taking the patterns of Song Dynasty porcelain as an example, explores novel approaches to cosmetic packaging design. First, a database of Song Dynasty porcelain patterns is setup. Then, through applying the derivation method based on shape grammar, innovation is carried out, during which the forms of these patterns are deconstructed and reconstructed while the cultural symbols are retained. Next, a low-rank adaptation model is trained with the stable diffusion model. By combining relevant functions along with the conditional control function of ControlNet, cosmetic packaging design schemes in the style of Song Dynasty porcelain are generated. Finally, the technique for order of preference by similarity to ideal solution (TOPSIS) is used to rank and optimise these design schemes. This comprehensive approach boosts the design's creativity, diversity, scientific nature, and rationality, offering fresh ideas for cosmetic packaging design.

Keywords: artificial intelligence; stable diffusion; shape grammar; low-rank adaptation model; cosmetic package design.

DOI: 10.1504/IJART.2025.150007

International Journal of Arts and Technology, 2025 Vol.15 No.4, pp.362 - 392

Received: 05 May 2025
Accepted: 01 Jun 2025
Published online: 21 Nov 2025 *

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