International Journal of Electronic Business (7 papers in press)
Antecedents and Consequences of the Process of Customer Engagement through Social Media: An Integrated Conceptual Framework
by Abdullah A, Sadaf Siraj
Abstract: Over the last decades, the internet and IT enabled services have risen tremendously in importance. The ways through which people exchange information and how individuals communicate with each other have also changed enormously over the last years. In this regard, social networks have become gradually more central to sharing and spreading information and therefore companies are realizing the opportunity of providing information to their customers by establishing social network information services. This study is an attempt to formulate the process of customer engagement through social media channels and to find out its relationship with various antecedents and consequences. This study will enhance the understanding of the concept with better conceptual framework and give insights to marketing managers to make their marketing strategies in social media.
Keywords: Brand Attitude; Brand Communities; Customer Engagement; Perceived Risk; Post-Purchase Behaviour; Social Media.
THE EFFECTS OF SELLERS ENTREPRENEURIAL SELF-EFFICACY AND REMOTE WORK SELF-EFFICACY IN ONLINE MARKETPLACES: AN EMPIRICAL INVESTIGATION
by Zeying Wan, Yinglei Wang
Abstract: Online marketplaces foster electronic business on a global basis through standardized payment systems, logistics management, and interface designs. However, such standardized processes and features make it difficult for sellers in these marketplaces to differentiate from each other and achieve superior performance. In this study, we posit that entrepreneurial self-efficacy (ESE) and remote work self-efficacy (RWSE) of sellers play a synergistic role in enabling operational creativity, which in turn is a critical antecedent to their performance. We found supportive evidence for these hypotheses by analyzing survey data on 267 sellers from Taobao.com, a major online marketplace in China.
Keywords: online marketplaces; e-business; entrepreneurial self-efficacy; remote work self-efficacy; operational creativity.
Industrial migration and its impact on an Internet+ economy: Evidence from core cities in the Diamond Economic Circle
by Li Shi, Yong-quan GAO
Abstract: The continued strength and vitality of China in terms of e-commerce have raised an issue of great importance regarding the adaptability of Internet economic systems. As the installation of Internet infrastructure becomes more widespread, certain internal factors have been identified as important determinants of Internet+ economy formation. This study describes and explains the relationship between industrial migration and Internet+ economy formation, by examining empirical data from Chengdu, Chongqing, Xian, and Kunming during the 20102015 period. This study proposes an industrial structure migration assessment model, and it finds that industrial structure in the study cities has radically and swiftly improved. A tendency towards inertia in structure adjustment, as well as cooperation tendencies in the course of transformation, are also confirmed in our results. These phenomena offer a favourable foundation for Internet+ economy diffusion in the study cities. Finally, we offer recommendations regarding Internet+ transformation in the Diamond Economic Circle.
Keywords: industrial structure; ‘Internet+’ economy; digital economy; industrial migration; e-readiness; e-commerce adoption; Diamond Economic Circle.
Conventional markets vs. online markets: brand effects and entry decisions
by Gokce Kurucu
Abstract: Why did conventional retailers with established brands hesitate to enter online markets for a substantial period of time? I model the entry decision of a conventional firm as a dilemma: a firm's early entry to the online market would increase that market's popularity and, as a result, shift the demand for the product from the conventional market to the online market. On the other hand, a firm's failure to enter the online market early will allow the competing online firm to increase its brand value due to the increase in demand for its online product. The results show that given the take-off probability - the probability that the popularity of the online market will increase - a conventional firm will delay its entry into the online market whenever brand effects are not substantial, to protect its profits in the monopolistic conventional market.
Keywords: online market; market entry; brand effects; conventional markets.
Empirical study on electronic government in developing countries by using fuzzy Delphi and TOPSIS techniques
by Aminreza Kamalian, Fatemeh S. Shahmehr, Peyman Ajdari, Seyed Mohammad Sadegh Khaksar
Abstract: The recent implementation of information and communication technology (ICT) in public sector services (called electronic government) has increasingly led to simplification of the services provided by today's governments and governors consequently are trying to optimise the efficiency of services by segmentation and prioritisation of service sectors. Hence, the main objective of this research is to reconsider and prioritise government e-services in 10 groups including education, healthcare, communication, transportation, law and justice, culture and religion, agriculture and ecology, security and citizenship rights, finance and business services. The research methods used to study e-government are practical and disruptive surveys. Moreover, the fuzzy TOPSIS technique has been employed to examine these sectors. The research findings suggest that alongside other services, governments must more closely consider education and healthcare services as priority areas in establishing e-government. We also provided some practical implications as well as recommendations for governors and policy makers.
Keywords: e-government; e-services; fuzzy Delphi; fuzzy TOPSIS; citizen's satisfaction.
Knowledge management for business intelligence measurement in an e-business system
by Stavros Valsamidis, Ioannis Kazanidis, Sotirios Kontogiannis, Giannoula Florou
Abstract: Knowledge management (KM) can be defined as the set of activities involved in discovering, capturing, sharing and applying knowledge to enhance, and the strategic impact of knowledge. Business intelligence (BI) is the process of enhancing data into information and into knowledge, in the field of business. E-Business refers to any business that uses the internet and related technologies. This paper introduces the role of knowledge management, for BI providing the understanding of the application of KM with explaining the usefulness of knowledge sharing system for BI in the dynamic transformation of explicit knowledge and tacit knowledge in e-business system. Four indices and four metrics, applied innovatively for the first time in the field of e-business, provide capabilities for examining data with web usage analysis in an online store. Two techniques, the hierarchical ascendant classification (HAC) and the product classification algorithm (PCA) are applied with the aid of the aforementioned measures in this e-business system.
Keywords: knowledge management; business intelligence; e-business; indices and metrics; HAC; hierarchical ascendant classification; PCA; product classification algorithm.
Measuring business entities in multi-ontologies
by Arif Bramantoro, Reem K. Alshammari, Alaa Omran Almagrabi
Abstract: One of the most important tasks for business entity is to make its service available for users' requests through the web. The semantic description of business entity needs to be developed to enhance the matching process between users' requests and the best advertised services. The modern business entities typically have semantic relations represented in multi-inheritance ontologies. This paper argues that the relation between business entities in multi-ontologies can be measured to provide better matching results based on the similarity between the requested and advertised business entities within all ontologies. We propose a business entity distance measure that represents a quantitative result. During the evaluation, a matching engine was developed based on web service modelling ontology technologies and validated by using business scenarios. We established that business entity distance measure is suitable for finding various degrees of matching between requested and advertised business entities.
Keywords: business entity; WSMO; web service modelling ontology; semantic distance; multi-ontologies; quantitative measure.