'It crosses all the boundaries': hybrid language use as empowering resource
by Claudine Gaibrois
European J. of International Management (EJIM), Vol. 12, No. 1/2, 2018

Abstract: This study contributes to language-sensitive International Business research by examining forms of language use other than monolingual conversations in national languages. It focuses on hybrid languages that are derived from heterogeneous language sources. Based on modern linguistic research, the study conceptualises multilingualism as joint mobilisation of linguistic resources. Adopting a discursive approach, it empirically investigates the positive and negative effects of hybrid language use for individuals and teams in two companies in Switzerland. The findings show that users of hybrid language are positioned as being able to exchange information more effectively, feeling more comfortable in interactions as well as having more possibilities to express voice and participate. At the same time, hybrid language use is described as having limiting effects in certain contexts. The study therefore suggests to integrate hybrid languages in definitions of individual and organisational language capital, and to strategically address it on the top management and human resources management level.

Online publication date: Thu, 04-Jan-2018

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