Article Comments

Contributions from readers on our articles are very welcome. This form will let us retrieve the current data in the database and allows us to consider your comments.

Value-based promotion - a consumer retention tool in electronics goods market
Gemini V. Joy; P.S. James; N. Senthil Kumar
International Journal of Value Chain Management (IJVCM), 2014 Vol.7 No.2, pp.124 - 133
14 + 10 =

Thank you for your feedback.

Return to top