Article Comments

Contributions from readers on our articles are very welcome. This form will let us retrieve the current data in the database and allows us to consider your comments.

The role of big data-based precision marketing in firm performance
Jiatong Bao; Yi Qu; Shuo Zhao; Nan Zheng
International Journal of Entertainment Technology and Management (IJENTTM), 2022 Vol.1 No.3, pp.246 - 271
16 + 9 =

Thank you for your feedback.