Title: Innovation developments in the wine industry: a journey from the amphorae of old to the California wine cluster

Authors: Julien Granata; Beysül Aytaç; David Roubaud

Addresses: Montpellier Business School, Montpellier Research in Management, 2300 Avenue des Moulins, 34185 Montpellier Cedex 4, France ' Montpellier Business School, Montpellier Research in Management, 2300 Avenue des Moulins, 34185 Montpellier Cedex 4, France ' Montpellier Business School, Montpellier Research in Management, 2300 Avenue des Moulins, 34185 Montpellier Cedex 4, France

Abstract: Does traditional sector innovate as others? The wine sector evolution proves the role of innovation since the antique world with the amphora innovation until Californian cluster that symbolises new world country production-based from wineries and coopetition. While wine suppliers focus on technical innovations, winegrowers develop organisational innovations to face their structural lack of resources. Anyway, both actual global context and climate change lead wine actors to innovate for survive or adapt. In our article, we first analyse innovation in the wine sector over time. Then, we define innovation and focus on wine sector specificities.

Keywords: wine industry; innovation; wine history; organisational innovation; coopetition.

DOI: 10.1504/IJESB.2019.097742

International Journal of Entrepreneurship and Small Business, 2019 Vol.36 No.3, pp.249 - 255

Available online: 30 Jan 2019 *

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