Title: An assessment of teaching economics with The Simpsons

Authors: Shiou-Yen Chu

Addresses: Department of Economics, National Chung Cheng University, 168, University Rd., Min-Hsiung, Chia-Yi 62102, Taiwan

Abstract: This paper aims to quantify the effectiveness of teaching economics with video exemplars, mainly the US TV show The Simpsons. We regress students' exam scores on their performance on Simpsons and non-Simpsons pop quizzes. After controlling for students' quality difference and exam content, our results indicate that the performance of Simpsons' pop quizzes has a greater impact on student learning, particularly for grade C, D and F students.

Keywords: economics education; pop quiz; least squares; teaching economics; video exemplars; The Simpsons; exam scores; student learning; higher education.

DOI: 10.1504/IJPEE.2014.063505

International Journal of Pluralism and Economics Education, 2014 Vol.5 No.2, pp.180 - 196

Published online: 26 Jul 2014 *

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