Title: Critical success factors in web-based corporate training

Authors: Luiz Antonio Joia; Nelson Cirne Casado De Lima

Addresses: Brazilian School of Public and Business Administration, Getulio Vargas Foundation, Praia de Botafogo 190, Room 526, Botafogo, Rio de Janeiro, RJ, 22250-900, Brazil. ' Brazilian School of Public and Business Administration, Getulio Vargas Foundation, Rua Carvalho Azevedo 40/501, Lagoa, Rio de Janeiro, RJ, 22471-220, Brazil

Abstract: Web-based corporate training is increasingly being used by virtue of the fact that companies need to train their personnel equitably by imparting large amounts of knowledge in an affordable manner. Therefore, this research seeks to investigate some critical success factors associated with this type of digital undertaking. The case study method is applied in a web-based corporate training programme deployed by one of the largest insurance groups in Brazil. A quantitative analysis of data collected in the aforementioned training programme is performed by using linear regressions, in addition to in-depth interviews. As a result, one may conclude that constructivist pedagogical philosophy, authentic task orientation and integral metacognitive support, applied in conjunction, are critical factors for the success of these endeavours. Furthermore, one may also conclude that an intrinsic source of motivation as well as open structural flexibility, applied singly, have some influence on the success of web-based corporate training.

Keywords: web-based training; corporate training; e-learning; electronic learning; online learning; internet; world wide web; distance learning; success factors; Brazil; personnel training; knowledge transfer; affordable training; digital undertakings; insurance companies; training programmes; linear regression; constructivist philosophy; pedagogy; pedagogical philosophy; authentic task orientation; integral support; metacognitive support; motivation; structural flexibility; intellectual capital; innovation.

DOI: 10.1504/IJLIC.2012.043989

International Journal of Learning and Intellectual Capital, 2012 Vol.9 No.1/2, pp.190 - 210

Published online: 02 Sep 2014 *

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