Title: Methodology for ranking decisions for improving entrepreneurship strategy

Authors: Wen-Hsien Tsai; Yu-Wei Chou; Elliott T.Y. Hwang; Kuen-Chang Lee; Jui-Ling Hsu; Hsiu-Ling Lin

Addresses: Department of Business Administration, National Central University, Jhongli, Taoyuan 32001, Taiwan. ' Department of Business Administration, National Central University, Jhongli, Taoyuan 32001, Taiwan. ' Department of Information Management, Chung Yuan Christian University, Jhongli, Taoyuan 32023, Taiwan. ' Department of Business Administration, National Central University, Jhongli, Taoyuan 32001, Taiwan. ' Department of International Trade, Feng Chia University, Taichung 40724, Taiwan. ' Department of Business Administration, National Central University, Jhongli, Taoyuan 32001, Taiwan

Abstract: The Taiwanese government has already proposed various guidance systems to assist small- and medium-sized enterprises (SMEs). However, how to evaluate strategies to solve entrepreneurial problems has become an important issue. The main objective of this study is to assist government to select the optimal alternatives for solving these types of problems. A systematic method, derived from the decision-making trial and evaluation laboratory method, is proposed which analyses the relationship between each criterion. Following on from this, both the analytic network process and zero-one goal programming are incorporated in obtaining a feasible entrepreneurship policy under certain restrictions. The ranking alternatives are provision of finance, skills of the assistants, holding conferences and publishing spreads on SMEs without qualifications. This study provides a systematic method to enhance the quality of support for SMEs in addressing the ratio of SMEs more effectively.

Keywords: entrepreneurship policies; ranking decisions; small and medium-sized enterprises; SMEs; guidance systems; Taiwan; entrepreneurial problems; entrepreneurs; government policies; decision-making; trial laboratories; evaluation laboratories; criterion relationships; analytical network process; ANP; zero-one goal programming; finances; financial provision; skills training; conferences; spread publication; business assistance; systems research.

DOI: 10.1504/IJBSR.2011.043160

International Journal of Business and Systems Research, 2011 Vol.5 No.6, pp.564 - 588

Published online: 22 Apr 2015 *

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