Title: Redesigning managerial economics to suit the MBA

Authors: Daniel R. Marburger

Addresses: College of Business, Arkansas State University, State University, AR 72467, USA

Abstract: Managerial economics, which seeks to use microeconomic principles to solve managerial problems, has become firmly established in business curricula, particularly at the MBA level. Surveys of MBA directors and MBA alumni, however, have indicated that managerial economics tends to be an unpopular course among students. This paper examines the criticisms and makes recommendations for new directions in the curriculum.

Keywords: managerial economics; management education; MBA; Association to Advance Collegiate Schools of Business; AACSB; microeconomics; higher education; business education; economics education.

DOI: 10.1504/IJPEE.2011.041699

International Journal of Pluralism and Economics Education, 2011 Vol.2 No.2, pp.196 - 205

Available online: 29 Jul 2011 *

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