Title: Managing public health – health dividends and good corporate citizenship

Authors: John Middleton

Addresses: Director of Public Health, Sandwell Primary Care Trust, West Bromwich B70 9LD, UK

Abstract: This paper uses the example of health service activity in part of a major UK conurbation to explore the idea of a |health dividend| and |good corporate citizenship|. Because of the scale of resources devoted to healthcare, healthcare providers have a duty to maximise the economic and social as well as health impact of their activities and to realise a health dividend for local communities. The paper draws on links between realising a |health dividend| and realising a |peace dividend| from arms conversion and explores some of the tensions this creates, especially in an area characterised by significant social inequalities and deprivation.

Keywords: health dividend; peace dividend; health inequalities; social inequalities; public health; good corporate citizenship; Sandwell; UK; United Kingdom; healthcare providers.

DOI: 10.1504/IJMCP.2010.034878

International Journal of Management Concepts and Philosophy, 2010 Vol.4 No.2, pp.154 - 176

Published online: 26 Aug 2010 *

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