Title: Customers' technology acceptance towards ride-hailing service: bibliometric analysis and thematic analysis
Authors: Le Truc Nguyen; Ha Thu Nguyen; Thuy Dam Luong Hoang; Anh Chi Phan
Addresses: University of Economics and Business, Vietnam National University, Hanoi, Vietnam ' University of Economics and Business, Vietnam National University, Hanoi, Vietnam ' University of Economics and Business, Vietnam National University, Hanoi, Vietnam ' University of Economics and Business, Vietnam National University, Hanoi, Vietnam
Abstract: The purpose of this study is to identify major perspectives of technology acceptance towards ride-hailing services. A multi-perspective approach was used, including bibliometric analysis and thematic analysis. In addition to bibliometric analysis of prestigious papers in related context, thematic analysis is conducted to synthesise knowledge of basis literature and create main research themes. Research results state systematic literature and emphasise seven themes within research setting: Technology adoption, Ease, Risk, Trust, Benefit, Mobility and Gender. Importantly, mobility is considered as a trendy research path in the future. This study's novelty stems from its innovative use of bibliometric and thematic analysis, which enriches the existing literature on technological acceptance by exploring big data from Scopus and Web of Science databases. Furthermore, thematic mapping facilitates the identification of significant factors that influence customer acceptance of technology in ride-hailing services. As a result, the value of such research has both scholarly and executive implications.
Keywords: customer; technology acceptance; ride hailing service; bibliometric analysis; thematic analysis.
DOI: 10.1504/IJAMS.2025.149482
International Journal of Applied Management Science, 2025 Vol.17 No.4, pp.371 - 399
Received: 11 May 2024
Accepted: 11 Oct 2024
Published online: 04 Nov 2025 *