Authors: Bogdan Moskalenko; Oleksii Lyulyov; Tetyana Pimonenko; Aleksy Kwilinski; Henryk Dzwigol
Addresses: ProCredit Bank, Ukraine ' Department of Marketing, Sumy State University, 2, Rymskogo-Korsakovast., 40007 Sumy, Ukraine ' Department of Marketing, Sumy State University, 2, Rymskogo-Korsakovast., 40007 Sumy, Ukraine ' The London Academy of Science and Business, 120 Baker Street, London W1U 6TU, UK ' Faculty of Organization and Management, Department of Management, Silesian University of Technology, 26–28 Roosevelt Street, 41-800 Zabrze, Poland
Abstract: Effective state regulation of the economy requires clear mechanisms for assessing investment attractiveness, a scientifically and consistent approach to identifying determinants of its improvement to achieve competitive advantages. The imbalances in a country's social, ecological, economic development decrease its investment attractiveness, the confidence level on the part of foreign stakeholders, the outflow of investment resources, the ability to achieve sustainable development goals, etc. The paper conducts a benchmarking analysis of approaches to assessing the social, ecological, economic components of the country's investment attractiveness. A method for assessing the country's investment attractiveness is developed. The paper presents the analysis of European countries during 2000-2019, which showed that Ukraine has the lowest level of investment attractiveness among the studied countries. The study results could be used in the development of mechanisms to increase investment attractiveness by identifying inhibitors and catalysts for managerial influence.
Keywords: sustainable development; investment; green economy; resource; sustainable development; investment; green economy; resource; investment; competitiveness; stakeholders; dimensions.
International Journal of Environment and Pollution, 2021 Vol.69 No.1/2, pp.80 - 98
Received: 01 Jun 2021
Accepted: 12 Jan 2022
Published online: 01 Sep 2022 *