Title: Research on success factors of internet product project management with grounded theory

Authors: Jiangping Wan; Chunyan Ling; Mengyan Liu

Addresses: Faculty of Business Administration, South China University of Technology, No. 381 Wushan Road, Tianhe District, Guangzhou, Guangdong, 510640, China ' Project Management Centre, NetEase Company, NetEase Building, Building E, Guangzhou Information Port, No.16 Keyun Road, Tianhe District, Guangzhou, Guangdong, 510665, China ' Faculty of Business Administration, South China University of Technology, No. 381 Wushan Road, Tianhe District, Guangzhou, Guangdong, 510640, China

Abstract: There are obvious differences between internet product project management (IPPM) and traditional industry project management. Therefore, it is of great value to analyse and find the key success factors of IPPM. According to grounded theory, we interviewed 30 project management engineers, who had rich experience in IPPM from different top internet enterprises (such as NetEase, ByteDance, Taobao and JD, etc. in China), identified 40 success factors of IPPM, and constructed a theoretical model of IPPM success factors based on project external factors, project team factors and project management process factors. We also determined the top ten key success factors with the use of the analytic network process; analysed and verified the success factors of IPPM with practical wisdom (the six abilities of wise leaders, SAWL). The key success factors of IPPM are consistent with the practical wisdom (SAWL) and have practical application.

Keywords: internet product project management; IPPM; key success factors; grounded theory; analytic network process; practical wisdom; six abilities of wise leaders; SAWL.

DOI: 10.1504/IJISCM.2021.120330

International Journal of Information Systems and Change Management, 2021 Vol.12 No.3, pp.259 - 290

Received: 15 Sep 2020
Accepted: 06 Sep 2021
Published online: 14 Jan 2022 *

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