Title: Are environmentally responsible behaviours shaped by environmental facilitating conditions and antecedent of attitudes? The case of Perak in Malaysia

Authors: Ai Na Seow; Yuen Onn Choong; Lin Sea Lau; Chee Keong Choong; Chun T'ing Loh; You How Go; Suet Ling Ching; Yii Kwang Jing

Addresses: Faculty of Business and Finance, Universiti Tunku Abdul Rahman, Jalan Universiti, Bandar Barat, 31900 Kampar, Perak Darul Ridzuan, Malaysia ' Faculty of Business and Finance, Universiti Tunku Abdul Rahman, Jalan Universiti, Bandar Barat, 31900 Kampar, Perak Darul Ridzuan, Malaysia ' Faculty of Business and Finance, Universiti Tunku Abdul Rahman, Jalan Universiti, Bandar Barat, 31900 Kampar, Perak Darul Ridzuan, Malaysia ' Faculty of Business and Finance, Universiti Tunku Abdul Rahman, Jalan Universiti, Bandar Barat, 31900 Kampar, Perak Darul Ridzuan, Malaysia ' Faculty of Business and Finance, Universiti Tunku Abdul Rahman, Jalan Universiti, Bandar Barat, 31900 Kampar, Perak Darul Ridzuan, Malaysia ' Faculty of Business and Finance, Universiti Tunku Abdul Rahman, Jalan Universiti, Bandar Barat, 31900 Kampar, Perak Darul Ridzuan, Malaysia ' Faculty of Business and Finance, Universiti Tunku Abdul Rahman, Jalan Universiti, Bandar Barat, 31900 Kampar, Perak Darul Ridzuan, Malaysia ' Faculty of Business, Design and Arts, Swinburne University of Technology, Sarawak Campus, Malaysia

Abstract: This research attempts to present the notion of understanding through the empirical studies on environmentally responsible behaviour for strategies development with an emphasis on the role of facilitating conditions. A total of 263 usable questionnaire responses were collected for data analysis. The major findings show that environmental concern and environmental knowledge are important for environmental attitude in order to cultivate the environmentally responsible behaviour among tourists. Conversely, environmental facilitating conditions are directly related to environmentally responsible behaviour instead of having the moderating effect on environmental attitude. This study contributed in reassuring the tourists' participation in the environmentally responsible behaviour with commitment in environmental concerns and interest in knowledge towards environmental and sustainability issues while visiting natural sites.

Keywords: environmentally responsible behaviour; environmental attitudes; environmental concern; facilitating conditions; ecotourism.

DOI: 10.1504/IJESD.2020.108158

International Journal of Environment and Sustainable Development, 2020 Vol.19 No.3, pp.269 - 283

Accepted: 23 Jul 2019
Published online: 21 Apr 2020 *

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