Title: Canonical correlation analysis of the impact of ICT on the diversification performance

Authors: Omar Alexánder León García; Juan Ignacio Igartua Lopez; Jaione Ganzarain Epelde

Addresses: Faculty of Engineering Compensar, Unipanamericana Fundación Univeristaria, Calle 32 No. 17 – 30 Bogotá, Colombia ' Innovation and Entrepeneurship Group, Mondragon University, Loramendi 4, Arrasate, Spain ' Innovation and Entrepeneurship Group, Mondragon University, Loramendi 4, Arrasate, Spain

Abstract: The main objective of this study was to establish the relationship between the use of information and communication technologies (ICT) and the performance of business diversification within a sample of companies belonging to the autonomous community of the Basque country. For this, a canonical correlation analysis (CCA) was performed, taking the coefficients to explain the variance of the two sets of variables. It can be affirmed that the ICT of general use, of electronic commerce and of relationship impact in the elements that compose the performance of the diversified company.

Keywords: ICT; diversification; performance; canonical correlation; Basque country; enterprise; companies; information technology; impact of ICT; use of ICT.

DOI: 10.1504/IJITM.2020.10027418

International Journal of Information Technology and Management, 2020 Vol.19 No.2/3, pp.202 - 219

Received: 28 Aug 2017
Accepted: 26 Nov 2017

Published online: 06 Mar 2020 *

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