Title: Mapping sustainable growth: the synergy of international entrepreneurial orientation and the internationalisation process model

Authors: S.M. Feroj Mahmood; Arifur Rahman Khan

Addresses: School of Marketing and Communication, University of Vaasa, Teininkuja 13 G 47, 65320 Vaasa, Finland ' School of Business and Entrepreneurship, Independent University, Bangladesh, Plot 16 Aftab Uddin Ahmed Rd., Dhaka 1229, Bangladesh

Abstract: This study explores the link between international entrepreneurial orientation (IEO) and sustainable entrepreneurship internationalisation (SEI), viewed through the lens of business process integration and management (BPIM). Using the Uppsala model as a framework, it investigates how sustainability-focused strategic approaches are put into practice through integrated business processes and dynamic capabilities. The research demonstrates how integrating sustainability into key internationalisation activities, such as market entry, supply chain management, and stakeholder engagement, influences performance at various stages. It identifies dynamic capabilities as critical drivers of process change and success, emphasising the importance of triggers in guiding sustainable internationalisation. By examining the interaction between IEO, sustainability, and internationalisation from a process-oriented perspective, the study offers both theoretical and practical insights, deepening understanding of the internationalisation process as a managed, integrated system fuelled by sustainability.

Keywords: international entrepreneurial orientation; sustainable entrepreneurial internationalisation; internationalisation process model; triggers; dynamic capabilities.

DOI: 10.1504/IJBPIM.2026.153297

International Journal of Business Process Integration and Management, 2026 Vol.13 No.1, pp.54 - 72

Received: 25 Sep 2025
Accepted: 05 Nov 2025
Published online: 01 May 2026 *

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