Sustainable transport utilisation: a study on factors influencing electric vehicle adoption intention
by Saurabh Kumar; Syeedun Nisa
Progress in Industrial Ecology, An International Journal (PIE), Vol. 15, No. 1, 2022

Abstract: The Indian government has launched the National Electric Mobility Mission Plan to replace conventional vehicles with electric vehicles (EVs) in intermittent phases. By taking the perspective of the Indian government, consumer, automakers, and marketers into consideration, this study aimed to identify the influence of the attitudinal, contextual and demographic factors on the consumer EVs adoption intention (AI). Besides, determining the awareness level of consumers towards EVs and the government policy incentives is also embedded in this study. The findings revealed a positive influence to the environmental concerns, perceived behaviour control, and personal norms, and a negative influence to the relative advantage, compatibility, purchase price, and government policy incentives on EVs AI. No significant effect of social norms, driving range, and overall cost was found on EVs AI despite the high correlation (except overall cost). In personal characteristics, only annual household income was found to have a significant influence on EVs AI.

Online publication date: Fri, 04-Mar-2022

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