Technology entrepreneurship in the context of institutional voids: lessons from a BoP context
by Rifat Sharmelly; Nitish Patidar; Mohammad Niamat Elahee
International Journal of Business and Systems Research (IJBSR), Vol. 16, No. 1, 2022

Abstract: Bottom of the pyramid (BoP) markets are characterised by the presence of institutional voids. This study assesses the impact of institutional voids on the emergence and growth of technology entrepreneurships. This study investigates the evidence on technology-based entrepreneurial activities in the healthcare sector of Bangladesh, which is plagued by the incapacity of the state to ensure a functioning healthcare infrastructure. Drawing on institutional theory and technology entrepreneurship, this study posits that while the high degree of institutional voids and uncertainties in BoP markets create barriers for entrepreneurship, they also provide opportunities for technology entrepreneurships. Our analysis shows the technology enabled healthcare ventures have increased accessibility and improved healthcare outcomes for the underserved or completely unserved population in Bangladesh. This paper identifies the institutional voids classified according to Scott's (2001) taxonomy of 'three institutional pillars' and associated institutional mechanisms. The findings have important implications for theory development and policy formulation.

Online publication date: Sat, 11-Dec-2021

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