Article Abstract

	Title:	M-commerce operation modes and applications
	Author:	H. Joseph Wen, Pruthikrai Mahatanankoon
	Address:	Department of Accounting and Management Information Systems, Donald L. Harrison College of Business, Southeast Missouri State University, Cape Girardeau, MO 63701, USA. ' School of Information Technology, College of Applied Science and Technology, Illinois State University, Normal, IL 61790-5150, USA
	Journal:	International Journal of Electronic Business 2004 - Vol. 2, No.3  pp. 301 - 315
	Abstract:	Since mobile phone users have already shown they are ready to pay premiums for wireless voice over fixed line calls, the possibility of location-centric services, accessing m-commerce via the mobile phone sounds like an irresistible proposition. This paper examines the driving forces behind m-commerce and discusses its operation modes and applications for consumers and industries. Results provide company executives with useful insights into m-commerce applications and their commercial potentials.
	Keywords:	mobile commerce; operation modes; m-commerce applications; mobile phones.
	DOI:	10.1504/IJEB.2004.005144
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