Operational management and operations strategies: an SME perspective Online publication date: Wed, 10-Oct-2007
by Robert H. Lowson
International Journal of Procurement Management (IJPM), Vol. 1, No. 1/2, 2007
Abstract: This exploratory study examines the role of operational management and operations strategies in small- and medium-sized business communities. Using empirical research, it was discovered that a significant proportion of these enterprises apply operational 'emphases', that is, a combination of various strategies and tactics. Many of these 'emphases' or 'spectra' were used in disparate industries and made substantial contributions to the competitive positioning sought by the organisations involved.
Online publication date: Wed, 10-Oct-2007
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