Interpretive structural modelling of risk factors in new product development process: development of an integrated framework Online publication date: Tue, 09-Jan-2018
by Avanish Singh Chauhan; Gunjan Soni; Ajay Pal Singh Rathore
International Journal of Intelligent Enterprise (IJIE), Vol. 4, No. 4, 2017
Abstract: The focus of this study is on exploring the risk factors affecting new product development (NPD) processes in manufacturing enterprises. Interpretive structural modelling (ISM) approach is utilised in this research for analysing the interactions between different risk pillars, and among various risk factors within each risk pillar. The findings of this study reveal the underlying relations between various risk factors prevalent in NPD process. The ISM based integrated framework developed in this study would enable engineering managers and practitioners of NPD in understanding the inter-dependencies among the risk factors and would help them in directing their resources towards mitigating these factors occurring in NPD initiatives of their enterprises. These finding would be beneficial for identifying the driving risk factors having major impact on product development process, enabling the decision makers to make informed choices while managing NPD projects.
Online publication date: Tue, 09-Jan-2018
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Intelligent Enterprise (IJIE):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.
If you still need assistance, please email firstname.lastname@example.org