Halal business and sustainability: strategies, resources and capabilities of halal third-party logistics (3PLs)
by Noorliza Karia; Muhammad Hasmi Abu Hassan Asaari
Progress in Industrial Ecology, An International Journal (PIE), Vol. 10, No. 2/3, 2016

Abstract: A halal business model as enshrined in the Quran emphasises the importance of innovation for a firm's competitive advantage and its sustainability. However, the current state of knowledge about the innovation capability of the halal business model has yet to be studied. This research is a novel attempt to develop a strategic model for a halal business to sustain their operations based on the knowledge of halal business prescribed in the Quran. The interview findings of a case study of halal third party logistics (3PL) providers reveal that they have shown a more proactive improvements in handling halal logistics and accessing halal resources and capabilities which enhance the firms' innovation capabilities. The strategic management of halal business drives a firm's sustainability by maximising benefits to profit, product/service, people, planet and God as well as minimising cost and hardship. Directions for future research and theoretical development are suggested.

Online publication date: Wed, 08-Feb-2017

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