Explaining contextual factors affecting e-commerce adoption progression in selected SMEs: evidence from Botswana Online publication date: Tue, 26-Feb-2013
by Alice P. Shemi; Chris Procter
International Journal of Management Practice (IJMP), Vol. 6, No. 1, 2013
Abstract: This paper provides an interpretive account of contextual factors that affect the progression of e-commerce in six Small and Medium Enterprises (SMEs) in a developing country context of Botswana. The methodology followed multiple in-depth case studies, using semi-structured face-to-face interviews, website analysis, observation and document analysis. Results show that contextual factors peculiar to each SME provide better explanations on how SMEs progress in e-commerce adoption. At the high level of adoption, managerial innovativeness and the nature of the external e-commerce market has contributed to success in two SMEs, whereas the local business environment in combination with some organisational factors can explain the low-level and non-adoption in the other four SMEs. Future implications indicate that managers need to pay particular detail to the unique and idiosyncratic nature of SMEs in guiding decisions for e-commerce adoption in their firms.
Online publication date: Tue, 26-Feb-2013
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Management Practice (IJMP):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.
If you still need assistance, please email firstname.lastname@example.org