Critical factors of innovation in Brazilian firms Online publication date: Fri, 24-Sep-2021
by Joao Conrado De Amorim Carvalho; Maria José Madeira
International Journal of Technology, Policy and Management (IJTPM), Vol. 21, No. 3, 2021
Abstract: Companies operate in an increasingly volatile and competitive environment. Surviving and achieving some success has become the focus of managers of any type of business, be it small, medium or large. Innovation is now considered one of the factors capable of leading companies to obtain a sustainable competitive advantage. However, in the universe of micro and small Brazilian companies, the word innovation is perceived as something difficult to achieve. This work aimed to investigate the critical success factors for the innovation model, including six explanatory variables: a) awareness of the enterprise for innovation; b) innovation strategy and policy; c) innovation implementation in the enterprise; d) capital (financial) investment for innovation; e) human resources for innovation; e) capacity building for innovation in the enterprise. The results show that awareness is the main element capable of promoting innovation.
Online publication date: Fri, 24-Sep-2021
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Technology, Policy and Management (IJTPM):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.
If you still need assistance, please email firstname.lastname@example.org