Article Comments

Contributions from readers on our articles are very welcome. This form will let us retrieve the current data in the database and allows us to consider your comments.

Netvertising characteristics, challenges and opportunities: a research agenda
Yue Pan, George M. Zinkhan
International Journal of Internet Marketing and Advertising (IJIMA), 2004 Vol.1 No.3, pp.283 - 299
20 - 12 =

Thank you for your feedback.