
Middle East Journal of Management
2021 Vol.8 No.5
Pages | Title and author(s) |
405-425 | Social media usage and behaviour among Generation Y and Z in MalaysiaAhmed Azmi Dalol; Rafikul Islam; Kabir Sardar Md. Humayun DOI: 10.1504/MEJM.2021.117506 |
426-452 | Effect of sales force market-oriented behaviour on relational performance: emotional commitment and relational learning rolesMaher Toukabri; Faouzi Najjar; Chaima Zaidi DOI: 10.1504/MEJM.2021.117507 |
453-474 | Employee performance and customer loyalty: mediation effect of customer satisfactionTaylan Budur; Mersid Poturak DOI: 10.1504/MEJM.2021.117510 |
475-496 | How can social responsibilities contribute to brand equity? Evidences from IsfahanMohammad Ghaffari; Amir Reza Konjkav Monfared DOI: 10.1504/MEJM.2021.117508 |
497-516 | Corporate social responsibility and employee engagement; mediating role of trust-in-organisationMuhammad Tahir; Nadeem Safwan; Abid Usman; Adil Adnan DOI: 10.1504/MEJM.2021.117509 |