Journal of Business and Management
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2023 Vol.28 No.2
Pages | Title and author(s) |
1-42 | A Case Study Of Tax Inversion Impacts On Value CreationJohn S. McQuilkin; A.J. Stagliano DOI: 10.1504/JBM.2023.141297 |
43-60 | The Moderating Effects of Product and Consumer-Brand Relationship on Type of Rewards in Consumer CocreationMiao Zhao; Ruby Saine; Yimin Zhu; Zhenzhu Wu DOI: 10.1504/JBM.2023.141298 |
61-88 | An Examination of Alignment of Hotel Brand Differentiation and Customer Priorities: A Case Study of Three Unique DestinationsLeili Javadpour; Sacha Joseph-Mathews DOI: 10.1504/JBM.2023.141299 |
89-119 | Validation of Self-Determination Scale: An Experiential Consumption PerspectiveZhuofan Zhang DOI: 10.1504/JBM.2023.141300 |