International Journal of Mobile Communications (IJMC)

International Journal of Mobile Communications

2013 Vol.11 No.6

Pages Title and author(s)
559-579Low resolution grid mapping approach for geographic routing
Colin Lemmon; Siu Man Lui; Ickjai Lee
DOI: 10.1504/IJMC.2013.057815
580-596An empirical investigation of mobile services' cross-category promotions
Shuiqing Yang; Yaobin Lu; Sumeet Gupta
DOI: 10.1504/IJMC.2013.057816
597-616Utilitarian and hedonic perceptions of short message service mobile marketing
Hyun-Hwa Lee; Jessica T. Hill
DOI: 10.1504/IJMC.2013.057817
617-635An investigation of the smartphone user's in-game purchase intention
Bo Han; John Windsor
DOI: 10.1504/IJMC.2013.057818
636-655Potential consumers' intentions to use LBS in Taiwan
Ku-Ho Lin; Kuo-Feng Huang; Ya-Yuan Chang; Cin-Hong Jheng
DOI: 10.1504/IJMC.2013.057819